Privacy Policy
Last Updated: March 2026
AMLO ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at askamlo.com and use our mortgage education tools and services.
AMLO is operated by Aaron Gibson, Licensed Mortgage Loan Officer at United Purpose Mortgage, a Howard Hanna company. By using our platform, you consent to the data practices described in this policy.
Important: AMLO is NOT a mortgage lender. We are an educational resource that connects consumers with licensed mortgage loan officers. We do not originate, fund, or service loans.
1. Information We Collect
Personal Information You Provide
When you use our tools, request a consultation, or submit a form, we may collect:
- Name and contact information (email address, phone number)
- Financial information you voluntarily provide through our tools (income range, credit score estimate, savings)
- Mortgage goals and preferences (purchase timeline, property type, desired loan amount)
- Property preferences (location, price range)
- Communication preferences
- Any information you provide in consultation requests or messages
Usage Data
We automatically collect certain information when you visit our site:
- Device information (browser type, operating system, device type)
- IP address and approximate geographic location
- Pages visited, time spent on pages, and navigation paths
- Referring website or source
- Interaction data with our tools and calculators
Cookies and Similar Technologies
We use cookies and similar tracking technologies to enhance your experience. See Section 7 for details on how we use cookies.
2. How We Use Your Information
We use the information we collect to:
- Provide and maintain our mortgage education tools and services
- Process consultation requests and connect you with licensed mortgage professionals
- Personalize your experience and provide relevant content and recommendations
- Improve our website, tools, and overall user experience
- Communicate with you about your inquiries, including follow-up information and educational resources
- Send educational content and updates you have opted in to receive
- Analyze usage patterns to improve our platform and develop new features
- Comply with legal obligations and protect against fraud or abuse
3. Information Sharing
We do NOT sell your personal information to third parties.
We may share your information in the following limited circumstances:
Service Providers
We may share information with trusted service providers who assist us in operating our website, conducting our business, or providing services to you, including analytics providers, email service providers, and hosting services. These parties are contractually obligated to keep your information confidential.
Licensed Mortgage Professionals
When you request a consultation or submit a pre-qualification inquiry, your information may be shared with licensed mortgage loan officers at United Purpose Mortgage (a Howard Hanna company) to facilitate your request. This is essential to our core service.
Legal Requirements
We may disclose your information when required by law, subpoena, or other legal process, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
4. TCPA Consent Disclosure
Telephone Consumer Protection Act (TCPA) Notice: By providing your phone number through any form on our website, you expressly consent to receive calls and/or text messages from AMLO, United Purpose Mortgage, and their affiliates, including via automatic telephone dialing systems or prerecorded/artificial voices, at the phone number you provided.
- Your consent is not a condition of purchasing any property, goods, or services
- You may receive autodialed and pre-recorded calls and text messages
- Message frequency varies; message and data rates may apply
- You can opt out at any time by replying STOP to any text message or contacting us directly
By submitting a consultation or pre-qualification request, you also consent to be contacted regarding mortgage-related services, even if your phone number is on a state or federal Do Not Call registry.
5. Your Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request that we correct any inaccurate or incomplete personal information
- Deletion: Request that we delete your personal information, subject to certain legal exceptions
- Opt-Out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email or contacting us directly
- Portability: Request your data in a commonly used, machine-readable format
To exercise any of these rights, please contact us at contact@askamlo.com. We will respond to your request within 30 days.
6. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit, secure hosting infrastructure, access controls, and regular security assessments.
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
8. Third-Party Links
Our website may contain links to third-party websites, services, or tools that are not operated by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policy of every site you visit. Linking to a third-party website does not constitute an endorsement by AMLO.
9. Children's Privacy
Our platform is not directed at individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe we may have collected information from a child under 13, please contact us at contact@askamlo.com.
10. California Residents
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):
- Right to Know: You can request information about the categories and specific pieces of personal information we have collected, the sources of that information, our purposes for collecting it, and the categories of third parties with whom we share it.
- Right to Delete: You can request that we delete your personal information, subject to certain exceptions required by law.
- Right to Opt-Out of Sale: We do not sell personal information. However, if this practice changes, you will have the right to opt out.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.
- Right to Correct: You can request that we correct inaccurate personal information we maintain about you.
To exercise your CCPA/CPRA rights, please contact us at contact@askamlo.com. We will verify your identity before processing your request and respond within 45 days.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our platform after changes to this policy constitutes acceptance of those changes.
12. Contact Us
If you have questions about this Privacy Policy, your personal data, or would like to exercise your rights, please contact us: